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Kolay DM
  • Make time for the people you love. Ayşe: Can I book an appointment for my mother too? Kolay DM: Of course! Let's find a time that works for you both.
  • Enjoy the moment. Mert: When will my order arrive? Kolay DM: I'm checking right now, Mert 😊
  • Let every conversation be a great start. Emre: Can I move my appointment by one day? Kolay DM: Of course, Emre! Let me help you right away.
  • Live the moments that matter most. Elif: Can I book a check-up for my baby? Kolay DM: Of course, Elif! Which day works best for you?

Sales-Focused
Digital Assistant

An AI-powered chatbot system that analyzes your Instagram and WhatsApp messages, trained specifically for your brand. It answers your customers' questions, manages conversations and communicates in your voice. We handle the entire process, from setup to daily use.

Growing Brands
Choose Kolay DM

  • Dr. Ebru Ünal logo
  • San Kuaför logo
  • Olà Coiffure logo
  • Prof. Dr. Engin Çakar logo
  • Takma Takma logo
  • Svaji logo

Standout Customer Experiences.
Stronger Growth.

Kolay DM helps businesses show up at their best in every message.

  • Empower Your Team

    Let the assistant handle repetitive questions while your team focuses on closing sales.

  • Unify Your Channels

    Instagram DMs, comments and WhatsApp; every conversation in one panel.

  • Scale as You Grow

    Pay for what you need with message-based plans, and upgrade as your business grows.

Meet Kolay DM

The sales-focused AI assistant for Instagram and WhatsApp. It knows your brand, understands your customers and replies on your behalf.

An AI That Knows Your Entire Catalog

  • E-Commerce Integration

    Trendyol, Shopify, ikas and more: your product, price and stock data is read automatically.

  • Stock and Variants

    Answers size, color and stock questions within seconds, using up-to-date product data.

  • Knowledge Base

    Learns your shipping, return and campaign details and gives every customer the same consistent answer.

  • Appointment Calendar

    Sees available slots, adds the appointment to your calendar and sends the customer a confirmation.

Manage Heavy Message Traffic with AI

  • Instant Replies

    At midnight or on a campaign day, no message waits in line: every one is answered within seconds.

  • Comment Replies

    Also replies to comments on your posts, so no interested follower is left without an answer.

  • Smart Notifications

    Alerts your team when an important request comes in, so you can take over the conversation from the panel.

  • Learns from the Past

    Analyzes your past Instagram and WhatsApp conversations, so it knows your brand's voice from day one.

Speed Is the Sale

Scientific research clearly shows how much a reply in the first minutes affects sales.

  • Velocify logo

    391%

    More Conversions

    According to data from the Velocify research group, companies that respond within 1 minute get 391% more conversions than those responding after 2 minutes. The highest appointment rate happens in the first 60 seconds.

  • MIT logo

    400%

    Drop in Conversions

    According to MIT research, comparing businesses that respond to inquiries in 5 minutes with those responding in 10 minutes, conversion rates drop by 400%.

  • Harvard logo

    100×

    More Sales

    According to Harvard research, businesses that respond within 5 minutes can sell up to 100 times more than those responding after 30 minutes.

FREQUENTLY ASKED QUESTIONS

Kolay DMFrequently Asked Questions

Short answers to the most common questions, from setup to pricing.

  • What Is Kolay DM?

    Kolay DM is a sales-focused AI assistant for Instagram and WhatsApp. It is trained on a persona and knowledge base built for your business, and it answers Instagram DMs, post comments and WhatsApp messages in your brand's voice, 24/7. All conversations are collected in one panel.

  • Which Channels Does Kolay DM Work On?

    Instagram DMs, Instagram post comments and WhatsApp. Connections are made through Meta's official API. The Basic and Standard plans connect one app (Instagram or WhatsApp); the Professional plan connects both.

  • Who Is Kolay DM For?

    Any business that receives questions, bookings and orders over Instagram or WhatsApp: hair and beauty salons, clinics, boutiques and e-commerce stores, service businesses. Plans range from small businesses with about 10 DMs a day to large brands with heavy message traffic.

  • How Does Setup Work and How Long Does It Take?

    You describe your business in a few sentences and add your price list, menu or documents. Kolay DM prepares your assistant with a template for your industry. A Kolay DM specialist assigned to your brand runs the process with you; the assistant is usually ready within 24 hours.

  • How Much Does Kolay DM Cost?

    Plans are based on a monthly message allowance, and VAT is added to the prices. Basic: $99 / mo + VAT (2,000 messages per month); Standard: $199 / mo + VAT (4,000 messages per month); Professional: $499 / mo + VAT (6,000 messages per month); Enterprise: Custom.

  • Can the AI Give Wrong Information?

    The assistant answers based on the persona and knowledge base you provide. It detects questions it could not answer and prepares suggestions for your knowledge base; you see every change and approve it with one click. When an important request comes in, your team is notified and can take over the conversation from the panel.

  • Can Kolay DM Book Appointments?

    Yes. It sees the available slots in your calendar, adds the appointment to it and sends the customer a confirmation message.

  • Does It Know the Products in My Online Store?

    Yes. Product, price and stock data from Trendyol, Shopify, ikas and other platforms is read automatically, so size, color and stock questions are answered with up-to-date product data.

  • Does It Use My Past Conversations?

    Yes. It analyzes your past Instagram and WhatsApp conversations to learn your brand's voice, your customers' frequent questions and the replies that sell best from day one.

  • How Is It Different from Flow-Based Chatbot Tools?

    With flow-based tools you build every scenario yourself, and the bot gets stuck when a customer asks something outside the script. Kolay DM is an AI trained on your business information: it understands the question, replies in your brand's tone and guides the customer to a booking or a sale. Our specialist team sets it up with you.

  • Is My Data Safe?

    Kolay DM is designed to protect your data and your customers' privacy. Personal data is processed in line with KVKK (Turkish data protection law), Instagram and WhatsApp are connected through Meta's official API, and payments are secured by iyzico.

Trust and Reliability

Kolay DM is designed to protect your data and your customers' privacy from the ground up.

  • KVKKData processing under KVKK
  • Meta logoOfficial Meta API
  • iyzico logoSecure payments
  • Claude logoAnthropic Startup Program

Discover What Kolay DM Can Do for Your Business

Reply to your customers faster and sell more.

Make Your Brand’s Customer Communication Faster, Smarter and More Sales-Focused

Customers are far more likely to keep engaging with brands that respond quickly. Replies given in the first minutes directly increase trust, appointment rates and the chance of a sale.